nostalgia as a business model

they target old people... their themes are inevitably a particular zeitgeist associated with a very carefully targeted market... a demographic... a group of people longing for the past... something familiar... a happier time simpler time... a better world... where a man could be a man... a woman a woman... a Christian or a Jew or a Hindu or a Sikh or a Muslim... a conservative or a liberal... a communist or a republican.

 

market research... figure out what they want to hear... to see... to be told... what they want to believe... cut your teeth on bio-documentaries, kid... then i'll introduce you to some whales in the big game... motion pictures... creating producing distributing fantasy-fictions for profit... a real job.

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